Parker Dusseau x Bicycling Magazine Collaboration
For me, perhaps the most enlivening aspect of starting Parker Dusseau has been the new people that I've been fortunate enough to meet. Particularly inspiring has been the ability for me to connect with people from two industries - fashion and sport. So it was when I first met Bill Strickland, Editor in Chief at Bicycling Magazine. After trading a few emails it was clear Bill and I were going to get along - his strong interest in functional apparel essentials and encyclopedic knowledge of cycling meant that we had plenty to talk about - with me asking most of the questions. Connecting at Interbike allowed us to talk further and it was there that we decided that someday we should collaborate on a project.
Meeting in New York earlier this year, we started to toss around some ideas for the collaboration, our Five Day Wool / Cotton Heavyweight Classic Work Shirt, now available on the Bicycling Magazine store in limited quantities. Before we started, we decided on a couple of ground rules, the most important being that the piece needed to function well on the move yet be sharp enough to be taken seriously in your next client pitch. Additionally, it was determined that the fit needed to celebrate the active physique of the cycling lifestyle we've come to know and love. We started by using the fit we had developed for our Parker Dusseau woven shirts - our mantra is tailored fits, designed for mobility. The shirt has a slim fit which eliminates extra material around the waist. The Powermesh Action Back is a spandex mesh lined shoulder gusset that allows for movement across the back of the shirt as well as some ventilation. Next came the fabric. We had been testing a new Wool / Cotton blend that ultimately became the basis for our Five Day Wool / Cotton Collection of button up shirting. In the collection we found a 176GSM heavyweight blend that we knew would fit the bill. The hand is durable yet elegant while the small amount of wool gives it the odor resistance and thermo regulation which wool has become famous for.
Finally, we set about crafting a trim package that would set the piece apart and make it distinctly Bicycling Magazine. Contrast stitching, internal piping and co-branded labels give the piece hints of the magazine's heritage red accents while the custom rubber buttons and reflective details add to the life and overall versatility of a piece that both of us are proud to stand behind.